How to design a white elephant
The British love a good White Elephant. It has only been a decade since the creation of the Millenium Dome, which cost over a billion dollars, and was swiftly known as one of the biggest flops in public spending history (although it has drastically improved in its current incarnation). Only a couple of years after [...]
Design Process: linking services, organisations and space
In a recent post, The Client is Always Right, highlighting the importance of a well run engagement process with clients, we asked: How do you innovate around the physical environment, making it better for customers or learners, when space and the way we use it is so culturally ingrained in an organisation’s behaviour? How do [...]
The Client Is Always Right: The Importance of Engagement
Earlier this week, we posted an article about five local or global organisations that had redefined the customer experience, from a cinema chain to a grocery store. A number of people subsequently contacted us to ask whether we had seen the BBC series Mary Queen of Shops, and whether it was similar to the work [...]
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